Author Archives

Aishwariya

I'm Aishwariya. Passionate about writing, marketing communications, books, blogging and editing. I've donned several hats, such as copywriter, blogger, copy-editor, and journalist.

2012 in review

The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog. Here’s an excerpt: The new Boeing 787 Dreamliner can carry about 250 passengers. This blog was viewed about 1,800 times in 2012. If it were a Dreamliner, it would take about 7 trips to carry that many […]

Chick Lit Featuring Megan Crane

I love reading Chick lit. For the uninitiated, that’s fiction targeted at single women around 30 years of age, consisting of a good dose of humor and maybe some romance in it. “Although usually including romantic elements, women’s fiction (including chick lit) is generally not considered a direct subcategory of […]

Eats Shoots and Leaves: Book Review

If there is one book on punctuation I’d recommend to everyone, it’s “Eats shoots and leaves” by Lynne Truss. In this book, Lynne Truss has dealt with all matters related to punctuation in a humorous and engaging fashion. This not only removes the “boring” tag associated with the subject of […]

The Read-Write Debate

Should we write as we speak or speak as we write?   According to Jyoti Sanyal, author of “Indlish—the book for every English-Speaking Indian”, this debate has been going on for centuries. He says that written English began as a write-as-you speak movement. Casual, simple writing was encouraged. A good […]